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Face it – nobody likes cold calling. Most of us cringe when we hear these words – we tend to conjure up visions of a vacuum cleaner salesman reaching in and pouring cigarette ashes on the rug before we can get the front door closed.

In recent years, many small businesses have been founded on the premise that the World Wide Web will make personal selling obsolete and unnecessary. The truth is: unless your product or service is cutting-edge with few competitors, you will have to sell it! And by selling it, I am not referring to impersonal Website selling; we’re talking belly-to-belly, folks!

Listen, I realize that some of you get nervous at the mere thought of having to “cold-call” strangers. But wait – this isn’t so scary as you might imagine. Let’s evaluate a somewhat “softer” side of selling from a systems perspective.

The plain truth about selling is: we all do it. You do it. I do it. Your significant other does it. And believe it or not your kids use selling techniques on you all the time. Anyone who has accomplished anything in his or her life has had to sell people on an idea or the value of a project in order to get there. That’s right – they sold someone on the idea of helping him or her. The problem is that in our society we have a skewed idea of the true value of something that in reality we use all the time! The truth is: selling is an accepted and necessary social activity, when conducted in an honest, straightforward way.

Before we can begin to develop a systematic approach to selling, we must come to terms with the following truths:

1.Selling is a necessary activity that creates value for both seller and buyer.

2.You should not try to sell to someone who doesn’t yet see need or value in your product or service.

3.Trust and confidence are the most important components of the selling relationship. They are a challenge to obtain and remarkably easy to lose.

Let’s take a look at each of these in turn. To begin with, you must believe in the value you and your product or service can provide to your clients. If you don’t believe in your own value, you won’t come across as sincere when you talk to people about it. People don’t buy anything from insincere people. So if you feel that salespeople in general are simply devious predators, get over it! The truth is, selling is a necessary and vital activity that brings solutions together with problems to the benefit of all concerned. You are an expert in your field – a problem solver. Think of yourself as a vital component of your potential clients’ chain of success. Doesn’t knowing this foster a more positive self-image than that of a door-to-door vacuum cleaner salesman with a can of ashes? (My apologies to vacuum cleaner salespeople everywhere!)

Now that you see yourself as a problem-solver rather than a salesperson, let’s look at truth number two. We’ve all heard sales trainers stress that you must convince prospective customers that they need your product or service. While it is true that most people have problems that require solutions, it’s also true that folks simply don’t like other people they don’t know telling them what the right solution is. I stress the phrase, “people they don’t know.” This is key, and an important component of truth number three, which I’ll address in a moment. So how do you get prospects to see the value in your offering? Answer – try a more collaborative approach. Begin by striking up conversations with potential clients in neutral situations. Examples of neutral situations include meetings of fraternal (Rotary, Kiwanis, Jaycees) and trade organizations (your industry or professional specialty probably has several of these, possibly with local chapters), which you should join if you are truly serious about growing your business; business “meet & greets”; community volunteering opportunities; and certain family events like your kids’ sports and extracurricular activities. These are all opportunities to meet local business people who have problems that will benefit from your solutions.

I know – you don’t want these new acquaintances to think of you as one of those (see “can of ashes”) people. However – and this is important – if you want to be successful, you must be continuously promoting your business. No one will do that for you, unless you can afford a public relations officer and an expensive ad agency. Accept this as a fact of business life.

So how should you approach someone in a neutral environment? First of all, get to know the person personally. Try to find a common personal interest you can discuss together. After all, you’re both at this event, right? So you may have more in common than you think. Next, ask the other person what they do for a living. Try to draw them out and get them to be specific. Asking leading questions and listening actively will help you determine if your product or service is applicable to their situation. If it isn’t – well, you’ve at least possibly made a new friend and confidant, and what’s wrong with that? If you do find that your new contact might be a problem you can solve, don’t jump on them with anything that smacks of “sales pitch” at this point – you’ll just turn them off. Instead, explain briefly what you do and take this approach: ask the new contact if you can meet them (over lunch, golf, tennis, in their office, racquetball, dinner, or whatever works) for a few minutes to get their thoughts on what they think of your business and your approach. Don’t sell- instead ask for a little consulting help. Make them feel that you genuinely value their advice.

Once you have set up the meeting, show up intending to involve the other person in your business. Let them get to know you personally first by sharing personal information about yourself. This begins the process that is brought to light in truth number three: trust and confidence are what get you new business – not hard selling skills. Whether you know it or not, by allowing the prospect to get to know you a little, you’ve already begun the selling process. Keep it soft – don’t pressure your prospect too much. At the same time, be listening for opportunities to show him or her what your capabilities are. Be ready with testimonials: stories of projects you’ve worked successfully that mirror your prospect’s situation. People like stories; they add credibility and make it easier to relate problems to solutions. Draw out the prospect – remember this rule: if you’re talking, you’re not selling. Become an active listener. Successful salespeople only do 25 percent of the talking in a sales interview.
Now that you have established rapport and begun to develop a personal relationship, it’s much easier to discuss the solutions you are selling and relate them to problems your new acquaintance may be experiencing. This is not so scary, is it? Here’s a recap of this client-generating “system”:

1.Join business and professional organizations and get involved in their activities. In addition, be aware of the potential for making contacts in other social situations.

2.Approach the people you meet as a person who is worth knowing personally first. Invite them to get together socially in a neutral place.

3.During the meeting, strengthen your personal relationship before getting to business.

4.Next, ask them what they think of your business; ask the prospect to act as a casual “consultant” to your business.

5.Once you’ve established a personal relationship, the trust you’ve nurtured makes it much easier to talk with them about the business solutions you are prepared to offer.

For small business owners, new business development can be a daunting task. Taking a low pressure/ non-aggressive approach toward developing new clients can be quite rewarding; it certainly is considerably less threatening for both you and your potential clients. It also makes more sense than the hard sell, “ashes on the rug” approach we all know and dread. Next time, try the friendly approach – I think you’ll be surprised how effective it can be.

Brian Cushing is a sales trainer, college professor, and author; his firm, Peddlesmarter.com, helps small businesses develop and manage new customer relationships through promotional and sales training activities.
Contact him at: boxstep052@sbcglobal.net

A large number of citizens struggle to find workable approaches to earn some extra cash from home, without having to worry over being tricked. Thus after a quick web search returns paid money surveys in their results, a person likely thinks they have found the answer to their inner prayers. Although true there are many paid online survey opportunities available, an interested party should analyze the details and work to find a legitimate survey company. Getting List Of Online Survey Company is simple. The rest of the story involves how surveys evolved and what brought us to the point that we’re at today, read on more about List Of Online Survey Company. The problem is that the search results are always filled with low end low paying places while the top websites are nowhere to be found. Also see Teaching Online Course Survey. They do not have to hire anyone and pay them a salary.

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The best traffic-generation ideas combine the better sources of free traffic with some paid advertising. I propose three methods that will boost your traffic. If you remain dedicated to these three methods of advertising, you will get all the traffic you need.

1. Writing and distributing articles

This is my favourite way of driving traffic to my sites. Articles have the ability to become viral, and that can be a huge plus for you, and a great reason to write articles. Focus on creating a 300 word article related to the theme of your site or business. Include a resource box at the end of your article that features a link back to your site. Then, distribute your article to article distribution sites (like EzineArticles.com) and email groups (like http://groups.yahoo.com/group/business_articles). You will see traffic from this method.

2. Contributing to forums

The key word here is “contributing.” Recently, too many good forums have been besieged by “marketers” posting ads. This is considered to be forum spam, and is not in good taste. Instead, visit forums, read posts, and when you have a good, well-thought-out question or reply, post it to the forum. This type of question or reply allows you to build credibility in that forum, and will earn interest in your business from other readers. Most forums allow you to post a link at the end of your post, or in a signature file, and you can promote your business there. As you build credibility, you will build traffic.

3. Buying ezine ads

This is a paid method of advertising, but it works, because it is the most targeted of these approaches. Write a concise ad for your business, then begin contacting ezines to place your ad. (Do a search for “ezine directories,” and you will find enough lists to keep you busy.) When you contact an ezine, look for rates for both classified ads and solo ads. The advantage to a solo ad is that your ad goes out by itself in a separate email, but they can be more expensive. Because these ads are targeted (you should NOT advertise in an unrelated ezine), you will definitely see traffic, but you will need to track your results to see which ezines bring you the most and best traffic.

These three sources of traffic will keep you busy and will bring you all the traffic you need.

Kirsten Hawkins is an online marketing specialist from Nashville, TN. Visit www.pageranksite.com/ for more great online marketing tips and webmaster resources.

In Corrogue this Anam Cara or Soul Friend is coming to his senses.

This morning it is a wet and windy Sunday morning. Each Sunday morning is an extended morning of rest. It is a morning of practice. I practice slowly coming to my senses. It is a morning in which I practice deep caring for the body and the soul. This is a practice of awareness of the sensationalism of life moment to moment.

We are beings of the senses.

We make sense of our world via the senses. The senses are gateways. They keep us locked into a certain reality but they can be the medium of freedom from the limitation we call “our life.” For too long religion has labelled the senses as something “not quite nice.” For too long we have separated our senses as being something “not spiritual.” Many of our religions have done the same with the sensational experience we call sex.

As an Aman Cara I teach spirituality of the senses. I teach what Van Morrison calls “A sense of wonder.” An Anam Cara teaches you to honour the sensuality and grace of the body. They teach you to honour this grace by letting go “disgrace that is inherent in our social conditioning. Our nature is the nature of grace and not the illusion of disgrace. Our nature is the nature of beauty.

Coming to our senses is what I call, “The feeling way.”

Being attentive to the senses allows life to be felt as sensational. We tend to see that which is sensational as being outside ourselves. We gather more and more sensational images in our newspapers, on our televisions and from other media forms. We ourselves do not enter the sensational. Thus we lock ourselves out of heaven. This heaven is this wonder called “life” in the eternal now.

We do not enter the sensational realisation that we are the “flow of life.”

We have become non-sensible people. We have become cerebral people. We try to “make sense.” We do not attune ourselves to being “able to sense.” This is not surprising. As children we felt sensational. We knew in ways we have forgotten.

We knew what we liked and did not like. We just did not have the words to explain. This was until we were told that trusting our senses was “not nice.” It could mean that you told the truth and God help us someone might then be offended. You might have known that Joe Bloggs was not safe to be around but you overrode this fact by being told that you were not “being nice.”

Thus your sensational body and its wondrous intelligence were swapped for the experience of “niceness in all things.” You took the first steps away from trusting your “inner telling sense.” For most of us the experience of trusting ourselves was downhill from there on in.

An Anam Cara encourages you to return to the wisdom of the body and the senses. This is the whole body and not just from the neck up. The Anam Cara values your sensitivity. They value trust in your sensitivity. The senses take you into a deeper appreciation of beauty than any cerebral description. The senses take you into the place of the now. This is the only time you have to be alive. This is the only place where you can have the time of your life.

Developing sensitivity means trusting the wisdom of the senses.

It means trusting the wisdom of the body. It means trusting your inner knowing. This is your intuition and your inner teaching. It requires the ability to feel the feelings that flow in, or are blocked in, the body. These are all feelings. Thus you begin to perceive life in the body and not life in the head. Your body becomes a vehicle for seeing the real life beyond “thinking about” your life.

Coming to your senses makes you more sensible.

This is not sensible in a cerebral sense. This is the less used bodily wisdom we call the “ability to sense.” When you are more able to allow your body to sense you make clearer decisions. You are not so threatened. You have no need to constantly rationalise your choices.

When you begin to come to your senses you may in many ways appear rude. This is only at the beginning. You are changing the vibrational rate of your body. You are becoming more refined. You are becoming more holistic and holy. You are becoming an individual with your own sense of who you are.

As you come to your senses you begin to drop what is no longer needed.

You may drop toxic relationships. You will begin to avoid toxic people even if to do so may make you appear not “a nice person.” Let me tell you that you will survive such a judgement. Just stay with this. Coming to your senses gives you a sense of your own authority.

When you begin coming to your senses you allow others the opportunity to come to their senses. They are toxic because they are separate from love. Coming to your senses allows them to sense the perfume of wisdom. This is the sense of knowing who they are and knowing that they belong here as a Divine being. Is this not a gift worth spending time to discover and sharing with others?

Coming to your senses means you learn to avoid senseless action.

Much of the action we engage with is designed to make us senseless. We turn up switch off and switch on the television. We zone out and we call this re-creation and renewal. Over a period we shut down our senses and we need greater sensationalism in order to get the same fix. More powerful images of violence and unhappiness are required to penetrate our defences. We become people of the part and people apart. We become what my teacher Osho calls “logic choppers. We rationalize our lives. We forget who we are and do not wake up to this miraculous gift of life.

Thus we miss beauty.

Beauty is sensational. Our inner beauty is sensational. It has been covered in the dust of judgment and unacceptability ever since we were small children. Beauty is expressed from the inner to the outer. While outer beauty is a delight it will diminish in time. Inner beauty is the essence of love that lives within the timeless. Learning to know and be this can be one of our greatest gifts in growing older.

We have to start now.

We are becoming more deeply separate from what is elemental. We are becoming more separate from our essentialness. It is time to return to the wisdom of the body. It is time to return to the senses and the sensational inner awareness of “what is.” Then you may glimpse what it is to go beyond the senses to the timeless wonder of now.

This winter do not fight tiredness in the body.

Take more rest. Go to bed earlier. We often think we should go to sleep at set times. We forget we are embodiments of energy subject to the rhythms of the seasons. Most of the life force on this Northern hemisphere is now deeply asleep. This energy will begin to awaken in its own time. All life will begin to open to the coming of the light.

This week I wish you a sensational, sensible and sensuous experience of being in your body now.

Remember to breathe in and breathe out. Remember too that the blessing is already here. You are it. All you have to do is become sensitive to your own sense of wonder. For a time this week give up “logic” for the “illogical” and the sensational. After adequate rest in the body wake up and expect the miraculous.

Love and blessings to you all.

© 2005 Tony Cuckson Irish Blessings Matter

About the Author

Tony Cuckson is an Anam Cara. This Celtic term means “Soul Friend.” He specializes in providing insight for the spiritual journey, Irish Blessings, words of wisdom and finding inner peace. Get your free report called “7 ways to it’s a wonderful life” at http://www.irishblessingsmatter.com or visit Tony’s Blog at http://www.irishblessingsmatter.info for the best resources on spiritual growth.

Business letters are indispensable for professional communication. They are required to update known and unknown recipients on certain information, invite responses, advertise, and keep track of communications within and outside an organization. Writing business letters is not an easy task, though. The intent, audience and language have to be considered so that the message is communicated in the way desired. Aesthetics and formatting also play a role in creating an impression on readers. To ease this process, business letter forms can be used.

Business letter forms are great, especially for those who need a more professional look, are not satisfied with existing ones, want to create a brand image and identity or want to save time on formats. Many companies specialize in creating standard and customized business letter forms for all possible purposes like writing a resignation, offering employment, informing of new schemes, announcing the launch of products and so on. These templates can be easily modified on the computer. They are especially useful when a letter has to be drafted quickly.

They may vary in the style and attitude, which can be formal, informal, indifferent, or personal. However, the basic format remains the same, with basic courtesies that are nice to follow. The trends of business letters have also changed over the years. The format acceptable these days has everything aligned to the left. Business letter forms also follow guidelines which conform to spacing, alignment, margins, address format, salutation, and the body of the text.

Forms are easily available online for free download on many websites. They are supported by Microsoft Office or Acrobat Reader and can easily be modified by changing and adding logos and text. Some forms are available by subscription or in paid all-in-one packages, and in some cases can be customized by vendors. Users need to check the quality of forms against their needs.

With the easy availability of business letter forms, there is no need to spend time on drafting out letters from scratch. Templates can either be created or taken from other sources so you can focus on more important things than writing letters.

According to Tom Verzi, Director of Marketing for PRONTO North America, “Customers expect to be able to communicate and transact with suppliers through a web-based interface for convenience, speed, and instant access to information. iShop provides the high level of service customers expect quite easily, quickly, and economically.”

Key iShop Benefits include:

* Flexible design for both Business-to-Business (B2B) and Business-to-Consumer (B2C)

* Easily customizable. Customization and administration screens are included with iShop, eliminating the need for programming knowledge.

* Cost Savings. Hosting iShop on internal infrastructure means one scales up only as needed.

* No risk of synchronization errors. With real-time communication, customers see precisely the information in current PRONTO-Xi system that is authorized.

Pronto North America, Inc. based in Eden Prairie, MN, is widely recognized as the authority in technologically driven business solutions and process management. Utilizing innovative implementation techniques and tools, Pronto North America generates increased performance, service, efficiency, and accountability. Through PEER (Process Evaluation Executive Review), Pronto North America captures the values of Lean Manufacturing throughout the enterprise. This functionality is accomplished utilizing a highly-trained world-class staff and an innovative process modeling and automation toolset unmatched in the industry, ensuring the realization of continuous process improvement and profitability.

Pronto North America is the North American Master Distributor of PRONTO-Xi, a comprehensive software system allowing manufacturers, distributors, and retailers to effectively manage all phases of their business. Far beyond just another Enterprise Resource Planning (ERP) System, PRONTO-Xi’s financial and distribution applications are unique and have provided maximum return on investment for a wide variety of organizations since 1976. From PRONTO Production to PRONTO Advanced Warehousing; from PRONTO Planning to PRONTO Quality Management System (QMS); from PRONTO Distribution Requirements Planning (DRP) to PRONTO Forecasting Management, the cross-section and breadth of integrated elements addressed by PRONTO-Xi is unmatched in the marketplace and justifies its natural leadership role as the best fully integrated business software solution.

Pronto North America www.prontoerp.com Tom Verzi tverzi@prontoerp.com 952-942-5858

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Why are humans so intrigued by solar energy? Well, it seems kind of cool to get energy for free from the Sun and it is there every single day. Sometimes we complain when it is too hot but we’re always thankful when the sun is shining and comes up in the morning. For the Earth the Sun means life and if you add new solar energy panels to your home’s rooftop you may enjoy your own quality of life more due to decreased electricity bill costs.

We had joy, we had fun we had seasons in the Sun; but now it is a lot more than just joy and fun, because we’re talking free energy day in and day out. All this thanks to solar energy with all it’s latest technological breakthroughs and why not collect a little energy from the Sun? In past decades installing solar cells cost quite a bit of money and did not yield the amount of energy that would make it a solid investment due to the high upfront costs. But with energy costs increasing and the cost for solar panels decreasing it is now a very good return on investment.

Have you considered using solar energy in your home, small business or even recreational vehicle? Now is a good time to look around and see just what is available as the prices are the lot less than ever before. Consider this in 2006.

“Lance Winslow” – Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/

When should you take a bad credit small business loan?
Well, there are three major factors which account for an answer here. First, when you need to fund your business. Second, when you are unable to manage the necessary fund and third, when you have a bad credit record.

If your situation resembles any of the above, then a bad credit small business loan is a suitable proposition. A bad credit record means to have county court judgments, arrears, defaults, bankruptcy etc. against you, resulting in a constant tussle between you and your personal finances. Borrowing a big amount in this condition is certainly not a wise decision.

In times like these bad credit small business loans, is a suitable option. It becomes difficult to borrow a big amount if your credit record is not impressive. Hence if you apply for a small amount, you will have better chance of your loan being approved. Secondly, if you borrow hefty amount then you have to make bigger monthly installment which may not be easy for you.

A bad credit small business loans can be used for various business related purposes like expansion, diversification etc. More interestingly, if you manage the bad credit small business loan successfully then your credit record will improve gradually. So, take advantage of the loan and make the progress of your business speedier.

Bad credit unsecured loan, as the name suggests, is suitable for tenants who do not own a property. With bad credit record, borrowers some time think that they can’t avail loans for their financial needs and demands. But, you need not worry at all. Bad credit unsecured loan is designed specially for people having bad credit problems and such loans are available at comparatively low rate of interest.

You can utilise bad credit unsecured loan for many purposes such as for debt consolidation, home improvement, for higher education, for purchasing exotic holiday packages, etc. Bad credit unsecured loan can also be used to boost up your credibility.

Bad credit unsecured loan does not require any collateral. Lenders in such a case find it risky to offer loans. To minimize the risk lenders often ask the borrowers to show their regular income source. Lenders also look for the financial standing of the borrowers.

One of the main disadvantages of bad credit unsecured loan is that it comes with high rate of interest as there is no collateral involved. Borrowers can get benefits from the lenders as there is a cut-throat competition among the lenders. While applying for bad credit unsecured loan online, you will get many lucrative offers from the lenders. So compare those offers and choose the best offer that suits your requirements.

People with bad credit record can go for bad credit unsecured loan and thus they can also avoid collateral requirement. Borrowers looking for such loans must look for competitive rate of interest.

The author is a business writer specializing in finance and credit products and has written authoritative articles on the finance industry. He has done his masters in Business Administration and is currently assisting Shakespeare Finance as a finance specialist.
for more information visit at http://www.go4ukloans.co.uk

The first of the diaper changing techniques, is the most obvious, the lay down. With this method you much put the baby on her back. If the baby is resistant against this tactic, you need to confuse and distract them. Since the babies like the crinkle sounds, take out the wipes that you are going to need to get the job done, and hand the plastic package to the baby. She will most likely be intrigued by the feel and the sound of the plastic crinkling in her hands. Then you go in for the kill. Push her top up and take of the pants if she is warning them. Then you unsnap the pajamas and push it up too. Keeping all the clothes away from the diaper area is a must. The tabs that keep the diaper on are public enemy number one. They will literally stick to anything that they touch, so you will want to tuck them in and stick them back to the diaper. Hold the legs by the ankles with one hand and slowly remove the diaper form the front first. Use the front part of the diaper to wipe away, the bulk of the poop, use wipes to get the rest, and don’t be afraid to use lots of them. For girls you need to wipe form front to back, or top to bottom. Then put all the wipes in the diaper, and fold it over on itself, keeping the diaper under the kid just incase she decides to go again. Doing this will certainly prevent and unwanted mishaps and precious lost time. If you need to stop mid change, with poop all over the place, you will be cleaning for days. So if you don’t want to end up disinfecting the entire baby, and house, just be sure the have the back up diaper in place.